Newsletter
Empire State EPIC is the quarterly newsletter of the New York American College of Emergency Physicians.
The newsletter reaches more than 3,100 emergency physicians in New York and 150 more emergency medicine leaders throughout the country. If you have a professional opportunity, product or service that you want to market to emergency physicians, the Empire State EPIC will get you noticed.
A unique targeted audience, a specialty publication sought after by members and a specific editorial format—the EPIC has it all, with one important feature—advertising rates in the EPIC are very affordable. A great value for your marketing dollar, the EPIC helps you reach your audience by providing a complete line of advertising services. Both display and classified ads are accepted.
Display Advertising Rates
| Size | Full Color | |
|---|---|---|
| Outside Back Cover (7” x 7.5”) | $1,300 | |
| Inside Front Cover (7” x 9.5”) | $1,200 | |
| Inside Back Cover (7” x 9.5”) | $1,100 | |
| Full Page (7” x 9.5”) | $1,000 | |
| Half Page (7” x 4.75” or 3.5” x 9.5”) | $600 | |
| Quarter Page (3.5” x 4.75”) | $400 | |
| One-Eighth Page (3.5” x 2.375” or 2.375”x 3.5”) | $300 |
Classified Advertising: Sixty words or less, $100 per issue; $1 for each additional word. Minimum line charge is $100.
Publication Schedule, Deadlines
The EPIC is published quarterly with publication dates in February, May, August and November. Insertion orders must be received by the 15th of the month preceding publication date. Advertisers who wish to run their ads in multiple issues of the EPIC may indicate that on the first insertion order.
February issue: ad files due January 15
May issue: ad files due April 15
August issue: ad files due July 15
November issue: ad files due July 15
Display Ad Design:
The EPIC provides design services for display ads at a rate of $50 per hour of work.
Advertising Guidelines
- All ads must be in a camera–ready format. High-resolution PDF files are preferred; JPEG, TIFF, EPS, or PSD files are also accepted.
- The appearance of advertising in the Empire State EPIC is neither a guarantee nor an endorsement of the product or the claims made.
- Products or services eligible for inclusion should pertain to the practice of emergency medicine, continuing medical education, health care delivery, or be of interest to emergency physicians.
- Advertisements may not contain discriminatory statements or conditions.
- Products subject to approval by the FDA must be approved for marketing in the U.S. and advertising must meet FDA requirements.
- Advertising must be clearly distinct from editorial copy. The word “advertisement” may be required.
- Unfair statements regarding a competitor’s products or services are not allowed.
- Collateral advertising must not make reference to appearance in the Empire State EPIC.
- Positioning of ads is at the publisher’s discretion.
- Documentation of research quoted in ad copy may be required for the Empire State EPIC.
- Advertisers assume liability for all ad content and for any claims arising against the publisher. The publisher reserves the right to reject any ad copy.